laurasummerhayes4 minAre you prepared to work with a copywriter? You’ve got a new marketing project underway, perhaps a new website or a series of blogs. You’ve hired a copywriter to craft some...
laurasummerhayes7 minCase study drives more work for dynamic duoCase studies help businesses build trust and win work, as this story shows.
laurasummerhayes3 minWrite your way into the unknown When was the last time you did something that scared you? You know, the kind of thing where as soon as you’ve agreed to do it, you think...
laurasummerhayes1 minStart before you’re readyIt’s so easy to overthink. To overthink marketing – and copy in particular. Copy is everything; how your business shapes its thoughts,...